Wisconsin tourism grows again, but at slower rate

CREATED May 2, 2014

  • Print

MADISON, Wis. (AP) -- The Wisconsin Department of Tourism says visitors added about $17.5 billion to the state economy last year, up about 4 percent from the year before.

Tourists directly put about $10.8 billion into the economy, up from about $10.3 billion in 2012.
   
The state's 100 million visitors accounted for about $2.3 billion in federal, state and local taxes and directly supported more than 131,000 jobs.
   
Saturday marks the start of National Travel and Tourism Week, which Gov. Scott Walker kicked off at Miller Park on Friday.
   
The governor applauded the latest numbers and said the state should continue investing in marketing to bringing visitors to the state.