Designer brats in Wisconsin
Matt Butler cuts sausage links while Dean Rindahl operates the meat grinder at Piggly Wiggly in Oconomowoc, where fresh brats are made. Image by Mark Felix
The bratwurst is getting a makeover in Wisconsin.
According to the Milwaukee Journal Sentinel many small meat markets and grocers have transformed the brat as an effort to stand out.
This has resulted in a variety of brats with wild flavors including chicken, cranberry and even Reuben flavored bratwurst.
Meat specialists say the trend has come from small-business owners wanting to compete with large retailers now offering food.