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Charlie Sykes: Sykes Writes

Breaking Up With Obama

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I must admit i really like these ads, even though I am obviously not the target demograhic. The independent group behind them has reportedly made a major buy in swing states... including Wisconsin, so you may be seeing these soon.

The conservative group Independent Women’s Voices is looking to woo single women in swing states with a series of ads comparing the election to the end of a bad relationship.

On Monday, IWV announced the release of two new ads in their “Boyfriend” online ad series.

The groups new “Feeling Guilty” and “Mr. Dependable” ads tell the story of single woman considering breaking up with her boyfriend, using numerous allusions to Obama’s presidency.

The “Boyfriend” ads are slated to run through Election Day in Florida, Ohio, Pennsylvania, Virginia and Wisconsin as part of a $7.8 million advocacy online video ad buy lead by the conservative group Let Freedom Ring, according to IWV.

 

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